LATEST CHINA MARKETING AND CONSUMERS INSIGHTS

Top Online B2B Chinese Channels

Top Online B2B Chinese Channels

China is now the world’s fastest-growing hub for digital trade. In the first half of 2024, cross-border e-commerce reached 1.22 trillion yuan (US$171 billion), a 10.5% year-over-year increase. Giants like Alibaba, JD.com, and Pinduoduo are investing in supply-chain innovation, while Shein and Temu exploit the U.S. “de minimis” rule to ship low-value goods duty-free. For global SMEs, Chinese B2B marketplaces have become essential. They offer verified suppliers, escrow protection, […]

December 16, 2025

China’s Growing Love Affair With Sports: 3 Trends for Sports Marketing in China?

Sports and exercise have always played a prominent role in Chinese life. What are the newest sports marketing in China? Although it has traditionally taken a backseat to academics for many younger people, the mentality of staying active and exercising into old age stands in stark contrast to the approach in many Western countries. There, […]

March 2, 2022